What should I expect during website development?

We adapt our process to meet the needs of each individual project. The general steps towards development are:

  • Discovery
  • Navigation
  • Design
  • Production and Programming
  • Content Collection
  • Content Insertion, Testing & Styling
  • Launch

You can read more about our development process in our blog.

Why is my website in Latin? This is an outrage.

Your website is not in Latin. It is in improper, nonsensical Latin... also known as Lorem Ipsum.

Lorem Ipsum is filler text that is often used by designers to show what something will look like once it has content. We re-arranged the literature of Cicero to create it. Then we created shameful ipsum spin-offs such as Bacon ipsum, Zombie ipsum, Handsome ipusm... and even Cat ipsum. Sorry, Cicero.

How can I send large images or layered art files to PROOF?

You may send you website content and image files by uloading them to the We Transfer website and adding the email address or a note for the person they are directed to.

Why is my development site password protected?

The biggest concern is that Google may index your development site. This would cause it to appear in search results and compete with your live site. Not only would this confuse your visitors but you could be flagged for stealing your own content!

Having a publicly available duplicate of your website can cause a number of other problems but they can all be prevented with our silly password.

My development site is showing an error?

Your development site exists on a small private server we keep in our office. It will often go down for short periods of time while the server refreshes or backs itself up. If you are having trouble accessing your development site because of an error, try waiting a few minutes and coming back to it. If the problem persists, please contact us and we can reboot it manually.

Once your website is ready to go live it will be moved from the development server and setup on a much more reliable hosting platform so you will not experience this once your site is live.